Case studyZenWeb designed and built the PureGlo website, an online shop for a wellness supplement brand from Melaka, and also runs PureGlo's Meta Ads.
PureGlo is a Malaysian wellness supplement brand based in Melaka, selling since 2019. It was set up by a group of pharmacists. The range is sold under three names: PureGlo, Trifama and Famagen. It includes sachets, capsules and other formats, such as PureGlo Advance Collagen, Trifama Vita C and PureGlo Probio FiT.
Customers can buy directly from the website or from partner pharmacies and clinics in several states. The brand also runs an affiliate programme for social media users who already use its products. A notice on the site reminds shoppers to buy only from official stores.
They want to compare products and buy in a few taps. The shop shows prices up front, and each product page offers single packs or bundles with a running total.
Some people would rather buy at a pharmacy they know. The Where to Buy page filters partner stores by state and by pharmacy or clinic.
Social media users who already use the products can earn cash for referrals. The Affiliate Program page explains the steps, the requirements and the sign-up form.
Screenshots of the live site, taken October 2026.
The home page opens with a scrolling strip of products and prices, then introduces the brand. Best sellers, current promotions and the brand's four commitments follow, with an enquiry form and WhatsApp button at the end.
Each product page shows the packshot with a zoomable gallery, the price range and a choice of single packs or bundles. Fold-out sections cover ingredients, directions and a lab test report PDF.
The Where to Buy page lists partner pharmacies and clinics. Visitors filter by state and store type, and each listing links to its location on a map.
The Affiliate Program page explains how the scheme works in two steps, lists the perks and the eligibility rules, and ends with a sign-up form. Existing affiliates have a separate sign-in link.
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Most supplement shoppers arrive from social media on a phone. On mobile, the product photo, price and purchase options stack in order, and the cart and WhatsApp button stay in easy reach.
Clean product packshots on bright, colour-matched backgrounds, with a thumbnail gallery on each product page.
Rose pink buttons and highlights on white and soft cream, with warm brown text.
Manrope and Inter, simple sans-serifs that keep prices and options easy to read.
A supplement brand sells in two places at once: online and through pharmacy counters. The site serves both, with a full shop for direct orders and a stockist finder for walk-in buyers. Because many shoppers arrive from Facebook and Instagram, running the Meta Ads alongside the site keeps the ads and the shop speaking with one voice.
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Case study
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