ZenWeb Data Archive
ZenWeb data archive: earlier figures from our pages, kept as published
When we renew the data on a ZenWeb page, the figures it showed before move here instead of disappearing. Each archive keeps the old data sections exactly as they were published, with their original source lines, the dates they were shown and a link to the data that replaced them.
Archives
Data archives by page
One archive per page, newest version first. For figures you can quote today, use the current page each archive links to.
Every archived dataset
All archived data sections in one list
Each archived data section, the page it came from, the date it was replaced and the measured section that replaced it.
| Archived section | Page | Shown until | Replaced by |
|---|---|---|---|
| Where every ringgit of your Google Ads budget actually goes, by fee model | Google Ads agency page | 13 November 2026 | ZenWeb Malaysian SME Google Ads Survey 2026 |
| The Google Ads learning curve, what to expect at week 1, 4, 8, 12, and 24 | Google Ads agency page | 13 November 2026 | Google Ads time to results, 102 campaigns |
| When Google Ads pays off, by Malaysian industry, with realistic CPC and CPA ranges | Google Ads agency page | 13 November 2026 | Malaysia Google Ads benchmarks by industry |
| The 4 PPC mistakes that produce 80% of failed Google Ads engagements | Google Ads agency page | 13 November 2026 | Inherited Google Ads account audit, 35 accounts |