
Three years ago, ChatGPT was a novelty that tech enthusiasts in Kuala Lumpur tried over the weekend. Today it is part of daily work for students, office staff and business owners across the country. Customers now ask an AI tool for recommendations before they ever reach your website.
This report gathers the latest verified figures on ChatGPT users in Malaysia and wider AI tool usage. It covers how many people use ChatGPT, which AI tools they pick, how often they use them and whether AI is replacing Google search. Each number links to its source. No full-year 2026 survey on Malaysian AI usage is published yet, so we label every figure with the year its data covers.
At ZenWeb, a Google Partner agency with 500+ Malaysian clients, we use this data to decide how much effort a business should put into AI search visibility versus classic SEO. The Astro AWANI discussion below looks at Malaysia’s place in the AI race, and why the country is still mostly a consumer of AI tools.
Source video: Astro AWANI, Watch on YouTube. Published January 2025. The statistics in this report come from the survey and traffic sources linked below.
Quick Answer: In 2025, 48.4% of Malaysian internet users aged 16+ used ChatGPT in the past month, and 89% used some form of AI daily. By September 2026, ChatGPT held 81.46% of AI chatbot usage share in Malaysia and chatgpt.com ranked 7th among all websites. Google still holds 99.48% of search share against ChatGPT.
| Measure | Figure |
|---|---|
| Internet users in Malaysia (end 2025) | 35.4 million (98.0%) |
| Internet users 16+ who used ChatGPT in the past month (Q2 2025) | 48.4% |
| Internet users aged 16 to 24 using ChatGPT monthly (2026 update) | 67.4% |
| Internet users using AI daily (2025) | 89% |
| Internet users using AI at work (2025) | 51% |
| ChatGPT share of AI chatbot usage (September 2026) | 81.46% |
| chatgpt.com rank among Malaysia’s websites (September 2026) | #7 |
| Google vs ChatGPT search share (September 2026) | 99.48% vs 0.52% |
Sources for each row, so you can check them yourself:
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Quick Answer: About half of Malaysia’s adult internet users use ChatGPT each month. GWI’s Q2 2025 survey put the share at 48.4%, fourth among the markets highlighted in the Digital 2026 report. As a rough guide, that equals around 17 million people if applied to all 35.4 million internet users, though the true adult figure is lower.
| Market | Bar (0–60%) | Used ChatGPT |
|---|---|---|
| Kenya | 49.5% | |
| Brazil | 49.1% | |
| Israel | 49.0% | |
| Malaysia | 48.4% | |
| United Arab Emirates | 44.7% | |
| Philippines | 42.4% |
Source: GWI survey of internet users aged 16+, Q2 2025, published in the Digital 2026 Global Overview Report (We Are Social and Meltwater, October 2025). Only the six top markets reported in coverage of the report are shown. Bars are scaled to 60%.
The 48.4% figure comes from the Digital 2026 Global Overview Report, and the country ranking was reported by Philstar Life. Three points help you read it correctly:
For context, the same update notes OpenAI reported 900 million weekly active ChatGPT users worldwide. Our Gen Z Malaysia statistics explain why younger buyers adopt new platforms first, and our most used apps in Malaysia report shows where ChatGPT sits among everyday apps.
Quick Answer: ChatGPT dominates. In September 2026 it held 81.46% of AI chatbot usage share in Malaysia, per Statcounter. Google Gemini was a distant second at 13.56%, followed by Perplexity at 2.76% and Microsoft Copilot at 1.83%. Claude and DeepSeek together held under half a percent.
| AI chatbot | Bar (0–100%) | Share |
|---|---|---|
| ChatGPT | 81.46% | |
| Google Gemini | 13.56% | |
| Perplexity | 2.76% | |
| Microsoft Copilot | 1.83% | |
| Claude | 0.36% | |
| DeepSeek | 0.03% |
Source: Statcounter Global Stats, AI chatbot market share, Malaysia, September 2026. Statcounter measures usage share from web traffic data, not the number of people using each tool. Bars for Claude and DeepSeek are shown at a minimum width for visibility.
The Statcounter data lines up with Similarweb’s website ranking, which places chatgpt.com 7th, gemini.google.com 12th and claude.ai 38th in Malaysia. What this means for a business:
Quick Answer: Daily AI use among Malaysian internet users jumped from 75% in 2024 to 89% in 2025, per Telenor Asia, and a quarter use AI tools several times a day. Workplace use rose from 37% to 51%. At work, the top uses are analytics (59%), content development (52%) and customer service (45%).
| Measure | 2024 | 2025 | Change |
|---|---|---|---|
| How many use AI | |||
| Use AI daily | 75% | 89% | +14 pts |
| Use AI at work | 37% | 51% | +14 pts |
| Top workplace uses (2025, among those using AI at work) | |||
| Analytics | – | 59% | – |
| Content development | – | 52% | – |
| Customer service | – | 45% | – |
Source: Telenor Asia, Digital Lives Decoded 2025, survey of about 1,000 Malaysian internet users aged 16 to 64, fieldwork 30 May to 10 June 2025. Change calculated by ZenWeb. “AI” covers all AI features and tools, not ChatGPT alone.
Telenor’s findings were covered by Bernama and, in more detail, Digital News Asia. Ipsos adds a sentiment view in its AI Monitor 2025 for Malaysia. Together they show a public that uses AI heavily but stays careful:
That caution is good news for credible brands. AI answers that cite trusted, well-structured pages win, which is why AI citation tracking is becoming part of normal SEO reporting. Time spent on AI also competes with other screens; our screen time Malaysia data shows how many hours people spend online each day.
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Quick Answer: Not yet. In September 2026, Statcounter put Google at 99.48% of search share in Malaysia against 0.52% for ChatGPT. Similarweb ranks google.com 1st and chatgpt.com 7th among Malaysian websites. ChatGPT is growing alongside Google, not instead of it, and the two now feed each other.
| Website | Category | Rank in Malaysia |
|---|---|---|
| Search and video | ||
| google.com | Search engine | 1 |
| youtube.com | Video | 2 |
| Social and messaging | ||
| facebook.com | Social media | 3 |
| whatsapp.com | Messaging | 4 |
| tiktok.com | Social media | 6 |
| AI tools | ||
| chatgpt.com | AI chatbot | 7 |
| gemini.google.com | AI chatbot | 12 |
| canva.com | Design (with AI features) | 15 |
| claude.ai | AI chatbot | 38 |
| Shopping | ||
| shopee.com.my | Marketplace | 8 |
Source: Similarweb, top websites ranking for Malaysia, all traffic, September 2026. Selected sites shown; ranks reflect total traffic, not unique users.
The Similarweb ranking puts chatgpt.com just above Shopee, which shows how big it has become. Yet the Statcounter search comparison shows Google still takes almost all search activity. Both can be true for three reasons:
For the full picture of where Malaysians go online, compare this with our most visited websites in Malaysia report and our search engine market share data. To see how voice, image and AI search habits are shifting, read how Malaysians search online.
Quick Answer: With about half of online Malaysians using ChatGPT, your business needs to be the answer AI tools give, not just a search result. Keep Google SEO as the base, structure pages so AI can quote them, track AI referrals in GA4, and use AI inside your own team to work faster.
Here is the order we recommend for Malaysian businesses, based on what the data on ChatGPT users in Malaysia shows:
AI is only one part of the Malaysian media mix. Pair this report with our data on online video in Malaysia, podcast listeners, WhatsApp users, influencer marketing statistics, ad blocker usage and e-wallet usage. Our Google Year in Search Malaysia recap shows what people still look up on Google.
Quick Answer: ChatGPT users in Malaysia are among the most active in the world: 48.4% of adult internet users used it in a month, and ChatGPT holds over 80% of AI chatbot usage share. But Google still dominates search, so the winning plan is strong SEO that also earns AI citations.
The numbers show a country that has adopted AI quickly and uses it every day, from students to office teams. They also show that AI has not replaced Google. For Malaysian businesses, the job is to be found in both places: ranking on Google and being the source ChatGPT and Gemini quote when customers ask for advice.
If you want help building that visibility, our digital marketing team can plan SEO, content and ads around how your customers really search.
OpenAI does not publish country user counts. GWI data in the Digital 2026 report found 48.4% of Malaysian internet users aged 16+ used ChatGPT in the past month (Q2 2025). Applied to 35.4 million internet users, that is roughly 17 million at most, by our rough calculation.
ChatGPT, by a wide margin. Statcounter’s September 2026 data gives it 81.46% of AI chatbot usage share in Malaysia, ahead of Google Gemini at 13.56%, Perplexity at 2.76% and Microsoft Copilot at 1.83%.
Telenor Asia’s 2025 survey found 89% of Malaysian internet users use AI daily, up from 75% in 2024. A quarter use AI tools several times a day, and 51% now use AI at work.
No. Google holds 99.48% of search share against 0.52% for ChatGPT (Statcounter, September 2026), and google.com is Malaysia’s top website while chatgpt.com ranks 7th (Similarweb). Many people use ChatGPT for writing and other tasks rather than search.
The next full-year figures should appear in the Digital 2027 reports, expected in late 2026, and in Telenor Asia’s next annual survey. We will update this report when new verified data is published.
Cite this page: ZenWeb (2026). ChatGPT Users Malaysia 2026: AI Tool Usage Statistics. https://zenweb.my/blog/chatgpt-users-malaysia/
You may quote our data with this credit and a link. See our Terms of Use.
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