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ChatGPT Users Malaysia 2026: AI Tool Usage Statistics

November 10, 2026

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ChatGPT Users Malaysia 2026: AI Tool Usage Statistics
TL;DR: About half of Malaysian internet users aged 16 and above (48.4%) used ChatGPT in the past month, per GWI data in the Digital 2026 report, among the highest rates in the world. Among 16 to 24-year-olds it rises to 67.4%. ChatGPT takes 81.5% of AI chatbot usage share in Malaysia, and chatgpt.com is the country’s 7th most visited website. Google still handles over 99% of search.

1. Introduction

Three years ago, ChatGPT was a novelty that tech enthusiasts in Kuala Lumpur tried over the weekend. Today it is part of daily work for students, office staff and business owners across the country. Customers now ask an AI tool for recommendations before they ever reach your website.

This report gathers the latest verified figures on ChatGPT users in Malaysia and wider AI tool usage. It covers how many people use ChatGPT, which AI tools they pick, how often they use them and whether AI is replacing Google search. Each number links to its source. No full-year 2026 survey on Malaysian AI usage is published yet, so we label every figure with the year its data covers.

At ZenWeb, a Google Partner agency with 500+ Malaysian clients, we use this data to decide how much effort a business should put into AI search visibility versus classic SEO. The Astro AWANI discussion below looks at Malaysia’s place in the AI race, and why the country is still mostly a consumer of AI tools.

Where Can Malaysia Lead in the AI Race?

Source video: Astro AWANI, Watch on YouTube. Published January 2025. The statistics in this report come from the survey and traffic sources linked below.


2. ChatGPT Users Malaysia: Key Figures

Quick Answer: In 2025, 48.4% of Malaysian internet users aged 16+ used ChatGPT in the past month, and 89% used some form of AI daily. By September 2026, ChatGPT held 81.46% of AI chatbot usage share in Malaysia and chatgpt.com ranked 7th among all websites. Google still holds 99.48% of search share against ChatGPT.

MeasureFigure
Internet users in Malaysia (end 2025)35.4 million (98.0%)
Internet users 16+ who used ChatGPT in the past month (Q2 2025)48.4%
Internet users aged 16 to 24 using ChatGPT monthly (2026 update)67.4%
Internet users using AI daily (2025)89%
Internet users using AI at work (2025)51%
ChatGPT share of AI chatbot usage (September 2026)81.46%
chatgpt.com rank among Malaysia’s websites (September 2026)#7
Google vs ChatGPT search share (September 2026)99.48% vs 0.52%

Sources for each row, so you can check them yourself:

Key takeaway: ChatGPT is now a mainstream tool in Malaysia, not a niche one. But it sits beside Google rather than replacing it, so businesses need to be visible in both.

Does ChatGPT mention your business?

Our SEO work now covers Google rankings and the AI answers built from them. See our SEO services →


3. How Many People Use ChatGPT in Malaysia?

Quick Answer: About half of Malaysia’s adult internet users use ChatGPT each month. GWI’s Q2 2025 survey put the share at 48.4%, fourth among the markets highlighted in the Digital 2026 report. As a rough guide, that equals around 17 million people if applied to all 35.4 million internet users, though the true adult figure is lower.

Internet Users Aged 16+ Who Used ChatGPT in the Past Month, Top Markets, Q2 2025
Share of internet users aged 16 and above who used ChatGPT in the past month in Kenya, Brazil, Israel, Malaysia, the United Arab Emirates and the Philippines, Q2 2025. Source: GWI data in the Digital 2026 Global Overview Report by We Are Social and Meltwater.
MarketBar (0–60%)Used ChatGPT
Kenya
49.5%
Brazil
49.1%
Israel
49.0%
Malaysia
48.4%
United Arab Emirates
44.7%
Philippines
42.4%

Source: GWI survey of internet users aged 16+, Q2 2025, published in the Digital 2026 Global Overview Report (We Are Social and Meltwater, October 2025). Only the six top markets reported in coverage of the report are shown. Bars are scaled to 60%.

The 48.4% figure comes from the Digital 2026 Global Overview Report, and the country ranking was reported by Philstar Life. Three points help you read it correctly:

  • It measures reach, not loyalty. “Past month” includes someone who opened ChatGPT once. Heavy daily users are a smaller group.
  • The 17 million is our rough calculation. It multiplies 48.4% by DataReportal’s 35.4 million internet users. The survey only covers people aged 16 and above, so treat it as an upper-bound guide, not an official count. OpenAI does not publish user numbers by country.
  • Young adults lead by a wide margin. The April 2026 mid-year update found 67.4% of Malaysian internet users aged 16 to 24 use ChatGPT monthly, against a global average of 55.4% for that age group.

For context, the same update notes OpenAI reported 900 million weekly active ChatGPT users worldwide. Our Gen Z Malaysia statistics explain why younger buyers adopt new platforms first, and our most used apps in Malaysia report shows where ChatGPT sits among everyday apps.

Key takeaway: ChatGPT users in Malaysia make up one of the most active ChatGPT audiences in the world. If your buyers are under 35, assume most of them already ask an AI tool before they buy.

4. ChatGPT vs Gemini, Perplexity and Copilot: Which AI Tools Do Malaysians Use?

Quick Answer: ChatGPT dominates. In September 2026 it held 81.46% of AI chatbot usage share in Malaysia, per Statcounter. Google Gemini was a distant second at 13.56%, followed by Perplexity at 2.76% and Microsoft Copilot at 1.83%. Claude and DeepSeek together held under half a percent.

AI Chatbot Usage Share in Malaysia, September 2026
AI chatbot market share in Malaysia in September 2026 for ChatGPT, Google Gemini, Perplexity, Microsoft Copilot, Claude and DeepSeek. Source: Statcounter Global Stats.
AI chatbotBar (0–100%)Share
ChatGPT
81.46%
Google Gemini
13.56%
Perplexity
2.76%
Microsoft Copilot
1.83%
Claude
0.36%
DeepSeek
0.03%

Source: Statcounter Global Stats, AI chatbot market share, Malaysia, September 2026. Statcounter measures usage share from web traffic data, not the number of people using each tool. Bars for Claude and DeepSeek are shown at a minimum width for visibility.

The Statcounter data lines up with Similarweb’s website ranking, which places chatgpt.com 7th, gemini.google.com 12th and claude.ai 38th in Malaysia. What this means for a business:

Key takeaway: In Malaysia, “AI search” mostly means ChatGPT plus Google’s own AI features. Optimise for those two before spending time on smaller AI tools.

5. How Often Do Malaysians Use AI, and for What?

Quick Answer: Daily AI use among Malaysian internet users jumped from 75% in 2024 to 89% in 2025, per Telenor Asia, and a quarter use AI tools several times a day. Workplace use rose from 37% to 51%. At work, the top uses are analytics (59%), content development (52%) and customer service (45%).

AI Use Among Malaysian Internet Users, 2024 vs 2025
Share of Malaysian internet users using AI daily and using AI at work in 2024 and 2025, with change in percentage points, plus the top workplace uses of AI in 2025. Source: Telenor Asia Digital Lives Decoded 2025, change calculated by ZenWeb.
Measure20242025Change
How many use AI
Use AI daily75%89%+14 pts
Use AI at work37%51%+14 pts
Top workplace uses (2025, among those using AI at work)
Analytics–59%–
Content development–52%–
Customer service–45%–

Source: Telenor Asia, Digital Lives Decoded 2025, survey of about 1,000 Malaysian internet users aged 16 to 64, fieldwork 30 May to 10 June 2025. Change calculated by ZenWeb. “AI” covers all AI features and tools, not ChatGPT alone.

Telenor’s findings were covered by Bernama and, in more detail, Digital News Asia. Ipsos adds a sentiment view in its AI Monitor 2025 for Malaysia. Together they show a public that uses AI heavily but stays careful:

  • AI feels part of daily life. Ipsos found 3 out of 4 Malaysians believe AI has significantly changed their daily life in the past three to five years.
  • Privacy is the top worry. Six in ten Telenor respondents named privacy as a key AI concern.
  • Job anxiety is real. Ipsos reports 63% of Malaysians worry AI could replace their current job within three to five years.
  • Few employers have a plan. Only one in three AI-using employees say their company has an AI strategy, per Telenor.

That caution is good news for credible brands. AI answers that cite trusted, well-structured pages win, which is why AI citation tracking is becoming part of normal SEO reporting. Time spent on AI also competes with other screens; our screen time Malaysia data shows how many hours people spend online each day.

Key takeaway: Malaysians use AI often, but they do not trust it blindly. Being the source an AI tool quotes, with clear facts and real proof, matters more than being mentioned at all.

Want AI tools to quote your website?

We restructure key pages so Google and ChatGPT can lift your answers, then track the results. Check our SEO packages and pricing →


6. Is ChatGPT Replacing Google Search in Malaysia?

Quick Answer: Not yet. In September 2026, Statcounter put Google at 99.48% of search share in Malaysia against 0.52% for ChatGPT. Similarweb ranks google.com 1st and chatgpt.com 7th among Malaysian websites. ChatGPT is growing alongside Google, not instead of it, and the two now feed each other.

Where AI Sites Rank Among Malaysia’s Most Visited Websites, September 2026
Selected websites and their traffic rank in Malaysia in September 2026, grouped by category, showing chatgpt.com at 7, gemini.google.com at 12, canva.com at 15 and claude.ai at 38 against google.com at 1. Source: Similarweb.
WebsiteCategoryRank in Malaysia
Search and video
google.comSearch engine1
youtube.comVideo2
Social and messaging
facebook.comSocial media3
whatsapp.comMessaging4
tiktok.comSocial media6
AI tools
chatgpt.comAI chatbot7
gemini.google.comAI chatbot12
canva.comDesign (with AI features)15
claude.aiAI chatbot38
Shopping
shopee.com.myMarketplace8

Source: Similarweb, top websites ranking for Malaysia, all traffic, September 2026. Selected sites shown; ranks reflect total traffic, not unique users.

The Similarweb ranking puts chatgpt.com just above Shopee, which shows how big it has become. Yet the Statcounter search comparison shows Google still takes almost all search activity. Both can be true for three reasons:

  • People use ChatGPT for tasks, not just searches. Many use it to write, translate or plan, and none of that replaces a Google search.
  • Google answers with AI too. AI Overviews keep many people inside Google. Our review of AI Overviews click-through data shows what this does to website clicks.
  • ChatGPT can search the web. When it looks things up online, it draws on pages it finds there, so pages that are easy to find and trust still feed AI answers.

For the full picture of where Malaysians go online, compare this with our most visited websites in Malaysia report and our search engine market share data. To see how voice, image and AI search habits are shifting, read how Malaysians search online.

Key takeaway: Do not move your budget away from Google because of ChatGPT’s growth. Strong Google rankings remain the most reliable way to also appear in AI answers.

7. What This Means for Your Marketing

Quick Answer: With about half of online Malaysians using ChatGPT, your business needs to be the answer AI tools give, not just a search result. Keep Google SEO as the base, structure pages so AI can quote them, track AI referrals in GA4, and use AI inside your own team to work faster.

Here is the order we recommend for Malaysian businesses, based on what the data on ChatGPT users in Malaysia shows:

  1. Keep Google SEO as the foundation. Google still holds over 99% of search share, and AI tools often draw on pages that rank. Start with our SEO services for Malaysian businesses or the basics of generative engine optimisation.
  2. Write pages AI can quote. Short direct answers, clear facts and tables get cited. Our guide on getting cited in ChatGPT and Google AI Overviews shows the format.
  3. Measure AI traffic separately. Set up reporting with our guide to tracking ChatGPT referrals in GA4, then judge it with our analysis of whether ChatGPT visitors convert.
  4. Watch ChatGPT advertising. Ads inside AI answers are still new. Our ChatGPT ads guide explains what Malaysian advertisers should prepare for.
  5. Use AI inside your own team. Start with our list of ChatGPT marketing use cases for small business and check costs in our ChatGPT Plus price Malaysia guide.

AI is only one part of the Malaysian media mix. Pair this report with our data on online video in Malaysia, podcast listeners, WhatsApp users, influencer marketing statistics, ad blocker usage and e-wallet usage. Our Google Year in Search Malaysia recap shows what people still look up on Google.

Key takeaway: Treat ChatGPT as a new shelf where buyers compare options. You earn a place on it the same way you earn a Google ranking: useful, clear, well-structured content that other sites trust.

8. Conclusion

Quick Answer: ChatGPT users in Malaysia are among the most active in the world: 48.4% of adult internet users used it in a month, and ChatGPT holds over 80% of AI chatbot usage share. But Google still dominates search, so the winning plan is strong SEO that also earns AI citations.

The numbers show a country that has adopted AI quickly and uses it every day, from students to office teams. They also show that AI has not replaced Google. For Malaysian businesses, the job is to be found in both places: ranking on Google and being the source ChatGPT and Gemini quote when customers ask for advice.

If you want help building that visibility, our digital marketing team can plan SEO, content and ads around how your customers really search.


9. Frequently Asked Questions

1. How many ChatGPT users are there in Malaysia?

OpenAI does not publish country user counts. GWI data in the Digital 2026 report found 48.4% of Malaysian internet users aged 16+ used ChatGPT in the past month (Q2 2025). Applied to 35.4 million internet users, that is roughly 17 million at most, by our rough calculation.

2. Which AI chatbot is most popular in Malaysia?

ChatGPT, by a wide margin. Statcounter’s September 2026 data gives it 81.46% of AI chatbot usage share in Malaysia, ahead of Google Gemini at 13.56%, Perplexity at 2.76% and Microsoft Copilot at 1.83%.

3. How many Malaysians use AI every day?

Telenor Asia’s 2025 survey found 89% of Malaysian internet users use AI daily, up from 75% in 2024. A quarter use AI tools several times a day, and 51% now use AI at work.

4. Is ChatGPT more popular than Google in Malaysia?

No. Google holds 99.48% of search share against 0.52% for ChatGPT (Statcounter, September 2026), and google.com is Malaysia’s top website while chatgpt.com ranks 7th (Similarweb). Many people use ChatGPT for writing and other tasks rather than search.

5. When will 2026 data on ChatGPT users in Malaysia be available?

The next full-year figures should appear in the Digital 2027 reports, expected in late 2026, and in Telenor Asia’s next annual survey. We will update this report when new verified data is published.

Cite this page: ZenWeb (2026). ChatGPT Users Malaysia 2026: AI Tool Usage Statistics. https://zenweb.my/blog/chatgpt-users-malaysia/

You may quote our data with this credit and a link. See our Terms of Use.

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