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Case study

BimBo website: a product site for a Sabah beverage maker

ZenWeb designed and built the BimBo website, an English product site for a homegrown beverage manufacturer in Tawau, Sabah.

The BimBo website on a laptop and a phone, designed by ZenWeb
IndustryBeverage manufacturing
LocationTawau, Sabah
LanguagesEnglish
01

About BimBo

BimBo is a beverage brand made in Tawau, Sabah. Its name comes from the Chinese words for Icy Treasure. The range has three lines. There are carbonated drinks in flavours such as cola, orange and mango, concentrated flavoured bases mixed with water at home, and ready-to-drink cordials with no fizz.

Every BimBo product is Halal and MeSTI certified, and the certificates open straight from the website. The drinks are sold in supermarkets and local stores, and online through a Shopee store. The brand also posts factory visits and community events on its own Events page.

Based in
Tawau, Sabah
Offers
Carbonated drinks, flavoured bases and flavoured cordials
Certified
Halal and MeSTI
Sold through
Supermarkets, local stores and Shopee
Customers
Families and retailers
Website
English
02

Who the website is for

Families and shoppers

They want to know which flavours exist and whether the drinks suit children. The site lists every flavour by series and answers common questions in a short FAQ.

Halal-conscious buyers

Muslim customers and stockists look for proof before they buy. The Halal and MeSTI certificates are linked from the home page, so anyone can open and check them.

Retailers and stockists

Shops want to see that the brand is real and already on shelves. A strip of store logos shows where BimBo is sold, and the enquiry form is open to them too.

03

Page-by-page tour

Screenshots of the live site, taken October 2026.

bimbo.com.my
Home page of the BimBo website
Home page

A family at the table first, then the three drink lines

The home page opens with a family sharing BimBo drinks over a meal. It then introduces the brand, links to its certificates and walks through the three product series, each with its own Explore More button.

  • Full-width family photo with a Learn More button
  • Halal and MeSTI certificates linked from the page
  • Store logos, an FAQ and an enquiry form
bimbo.com.my/product
Product of the BimBo website
Product

Every flavour, sorted by series and pack size

The Product page groups the full range into three tabs: carbonated drinks, flavoured bases and flavoured cordials. The carbonated range can be switched between two pack sizes. A Buy Now on Shopee button at the end takes ready buyers to the online store.

  • Three tabs, one per product series
  • Pack size switch for the carbonated range
  • Buy Now on Shopee button
bimbo.com.my/events
Events of the BimBo website
Events

Factory visits and community events, by date

The Events page lists BimBo's news as dated posts, from official visits to its Tawau factory to its part in a Sabah community programme. Each post opens on its own page, and visitors can search the archive.

  • Dated event posts with photos
  • Search box and category list
  • Read More link to each full story
04

Features built in

  • Range sorted by seriesTabs split carbonated drinks, flavoured bases and cordials, so each flavour is easy to find.
  • Certificates on showHalal and MeSTI certificate documents open from the home page.
  • Shopee linkA Buy Now on Shopee button sends ready buyers to the brand's online store.
  • Store logo stripA row of store logos shows the supermarkets and shops that carry BimBo.
  • WhatsApp buttonA floating WhatsApp button stays on screen on every page.
  • Easy to updateSet up so new flavours and event posts can be added in-house.

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Mobile view

Made for phones as well

On a phone, the family photo and Learn More button fill the first screen, and the product tabs stack into a single scroll. The WhatsApp button stays within thumb reach.

BimBo website on a phone
BimBo website on a phone
05

Design choices

Photography

Warm photos of local families sharing drinks at home, plus clean shots of each bottle.

Colour

Red buttons and accents taken from the BimBo logo, on cream and white backgrounds.

Type

A friendly serif headline font (Lora) paired with clean sans-serif body text.

Why we built it this way

A drinks brand sells on trust and on flavour. Shoppers want to see the full range, and Muslim buyers want proof of Halal status before they buy. Putting the certificates, the flavour list and the Shopee link on one site answers both needs. The Events page shows a real Sabah factory behind the label, which matters for a homegrown brand.

06

More work like this

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