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Case study · Web design · Google Ads

One Plus Optical website: a booking-led site and Google Ads for an optical shop in Klang

ZenWeb designed and built the One Plus Optical website, and runs this Klang optical shop's Google Ads and the landing pages they lead to.

The One Plus Optical website on a laptop and a phone, designed by ZenWeb
ServicesWeb design, Google Ads
IndustryOptical shop
LocationKlang, Selangor
LanguagesEnglish, with lens videos in Chinese and Malay
01

About One Plus Optical

One Plus Optical is an optical shop in Klang, Selangor. It sells prescription glasses, sunglasses, and frames and lenses for children and teens. Its specialised lenses include multifocals for adults over 40 and relaxing lenses for people who spend long hours on screens. It also offers blue light, driving and myopia control lenses.

Eye examinations are carried out by certified optometrists, and customers can book ahead or walk in. Glasses come with a warranty covering power adjustment and lens adaptation. Short videos on the site explain the specialised lenses in Chinese and Malay, and an FAQ answers common questions.

Based in
Klang, Selangor
Offers
Eye examinations, glasses and sunglasses
Lenses
Multifocal, relaxing, blue light, driving and myopia control
Customers
Older adults, parents and children, heavy screen users
Warranty
Power adjustment and lens adaptation
Website
English, with lens videos in Chinese and Malay
02

Who the website is for

Adults over 40

Many need glasses for reading and distance at once. The site explains multifocal lenses in plain words, with a short video in Chinese or Malay.

Parents

They want to know whether children can be tested and which lenses suit children. Children's frames and myopia control lenses have their own sections, and the FAQ covers children's eye tests.

Heavy screen users

Office workers often ask about blue light and relaxing lenses. Both are explained by lifestyle, with the booking form close by.

03

Page-by-page tour

Screenshots of the live site, taken October 2026.

oneplusoptical.com.my
Home page of the One Plus Optical website
Home page

Opens with the frames, then a booking form

The page opens with a large frame photo, two buttons for WhatsApp and lenses, and the warranty in one line. A strip of shop photos follows, then a map beside a Book an Appointment form for eye examinations.

  • WhatsApp and Our Lenses buttons up front
  • A photo strip of the shop, frames and testing room
  • Map and appointment form side by side
oneplusoptical.com.my/#OurServices
Lenses section of the One Plus Optical website
Lenses section

Lenses explained by need

This section explains the specialised lenses, starting with multifocal and relaxing lenses and videos under Chinese and Malay tabs. Blue light, driving and myopia control lenses follow. They are then grouped for older adults, parents and children, and heavy screen users.

  • Multifocal and relaxing lens panels
  • Lens videos under Chinese and Malay tabs
  • Lenses grouped by lifestyle
04

Features built in

  • Google AdsWe plan and run One Plus Optical's Google Ads for people searching for an optical shop, an eye test or new glasses.
  • Landing pages for the adsEach ad leads to a page we build: one offer, a fast mobile layout, WhatsApp and booking buttons, and the shop's optometrist and warranty details.
  • Appointment formA booking form for eye examinations sits beside a Google Map of the shop.
  • WhatsApp chat windowA chat window invites questions about glasses and opens WhatsApp in one tap.
  • Lens videos in Chinese and MalayShort videos explain the specialised lenses for visitors who prefer those languages.
  • FAQAnswers on warranty, appointments, lens types and new lenses for an existing frame.
Mobile view

Made for phones as well

Most people who tap an ad for glasses do it on a phone. On mobile, the WhatsApp buttons stay close at hand and the appointment form fits the screen. An eye test can be requested in a few taps.

One Plus Optical website on a phone
One Plus Optical website on a phone
05

Design choices

Photography

Real photos of the shop: frame displays, the testing room, the lens trial set and the shop front.

Colour

Clean white with a deep maroon brown for buttons and headline accents.

Type

Bold, heavy headlines over light, open body text, so the key lines read at a glance.

Why we built it this way

An optical shop sells to people with a clear need: reading glasses, a child's first pair, or lenses for long hours of screen time. The website explains each lens by that need and keeps the booking form close. Search ads reach people when they look for an optician nearby. We plan each ad together with its landing page, so the click lands on a page that matches the search.

06

More work like this

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