Digital marketing agency for Malaysian childcare centres, built for Act 308 registration and the return-to-work clock.

Six rules every campaign is checked against

Six rules every childcare campaign is checked against, in plain Malaysian English, before any ad, landing page, or social caption ships.

• Registration stated, never impliedYour JKM registration number goes on the page as a number, not the word "registered" floating in a headline. A branch still awaiting approval is held back from that claim, because it is the first thing a careful parent verifies.
• Taska and tadika kept separateCare for children under four registers with JKM under Act 308. A kindergarten programme for four to six year olds sits under a different approval route. Ads that blur the two invite complaints, so each programme is described under the approval it holds.
• Ratios published as staffedThe regulations set one caregiver to three children under one, one to five for ages one to three, and one to ten for ages three to four. We publish the ratio you genuinely run per room, and never advertise a capacity your roster cannot cover.
• Child images used with consentFaces, names and classroom footage need documented parental consent under the Personal Data Protection Act 2010. We collect it before creative runs, drop anything we cannot evidence, and keep drop-off routes out of public posts.
• Subsidy described accuratelyThe monthly fee subsidy for eligible lower-income families is approved case by case, and childcare tax relief is claimed by the parent at filing, not granted by you. Copy says who may qualify and where to apply, never "free" or "kerajaan bayar".
• No safety or development guarantees"Guaranteed safe" and school-readiness promises cannot survive one incident or one disappointed parent. We publish what actually reassures: CCTV policy, first aid and KAP training by named caregiver, sick-child procedure, and how settling-in week works.